150w x 100h cm
Acrylic paint and print on canvas
Ships from London
This is a unique work
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Medium: Acrylic paint and print on canvas
Signature: On the back
Condition: Brand new
Certificate of Authenticity: Included
In this piece, '01000100-01101001-01100111-01101001-01110100-01100001-01101100-00100000-01100110-01101100-01101111-01110111-01100101-01110010-01110011', Argentinian artist Sara Rainoldi explores the ephemerality behind digital fashion advertising images seen across multiple digital media platforms. When asked about her choice for fashion images, she explained ‘When I was a teenager, I wanted to study fashion, so I would collect and read fashion magazines on a daily basis. These were the images that I would consume in a world before social media and fast broadband networking’.
Like nothing else in the universe, Argentinian artist Sara Rainoldi explores the ephemerality behind digital fashion advertising images seen across multiple digital media platforms. Her works mirror today's romanticism for immaterial digital commodities and how desire became affected by the speed of the net.